How to Juggle Business Profit and Growth

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Running a small business can be stressful. The balance between budget, profit, and growth can be a juggling act. You’re constantly looking for ways to cut costs and offer a high level of quality, while generating the cash flow you need. Cash flow can be a determining factor in your success—it’s the key not only to growth, but survival. We want to broaden your opportunities for finding cash to grow your business through an Infinite Banking strategy. This is made possible using one of the oldest and safest financial products available…permanent life insurance.

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What would it mean to your business if you had your own private banking system to finance expenses? Business owners usually get capital either by borrowing from a bank (and paying interest), or using cash (and losing any ongoing earning potential). What if you could solve both of these problems? When you implement the Infinite Banking strategy (made popular by Nelson Nash), you borrow from your own cash value and continue to earn a return. Big businesses and banks have used this strategy successfully for over a hundred years. When you structure a permanent life insurance policy with a cash addition, you become your own bank. Your business consistently avoids using credit or loans for major purchases.

One of the benefits we like best about this strategy is how the cash value in your policy serves as a valuable reserve to store profits while you earn tax-deferred or tax-free growth, because most of us experience the consequences and opportunity cost of paying interest to banks—sometimes to the tune of hundreds of thousands of dollars. The details for attributes that make the Infinite Banking strategy or permanent life insurance so attractive include liquidity, safety, rate of return, and tax benefits.


Accessing cash while stashing profits with tax-deferred or tax-free growth can make all the difference for the growth of your business. As we mentioned, when structured correctly, the policyholder (or business) can access all of the premiums paid into the policy as “cash value.” The cash value is 100% liquid for use by the policy owner at any time and for any reason. For example, do you have business loans that you are paying high interest charges on each month? You could pay them off entirely by giving yourself a loan from the cash value of your policy.


You’re dealing with enough financial stress when you’re running a business, you don’t need to worry about a volatile market. But where can you put money where it will be safe and still grow? A permanent life insurance policy can offer returns similar to a money market account. This is partly because the insurance industry is regulated more conservatively than the banking industry. Additionally, each state has an insurance guarantee fund that protects from the insolvency of any insurance company. And you’ll gain even more peace of mind and safety knowing that the cash value within the policy is not directly invested in the stock market.

Rate of Return

One of the least known attributes of permanent life insurance is that you earn a guaranteed rate of return on the cash value you have accumulated. Because we recommend mutual insurance companies that are owned by the policyholders, cash value also has the added benefit of a yearly dividend. This is how these unique policies continue to earn while retaining their liquidity—permanent life insurance is a product that provides consistent and guaranteed growth. Better yet, cash value continues to earn a rate of return even if you have taken out a loan against it! No other financial product can offer that.

Tax Benefits

It is said that “nothing is certain but death and taxes.” However, with regards to permanent life insurance that isn’t exactly true. The rate of return that your business can receive from cash value, and any subsequent dividend payments are accumulated on a tax-deferred basis, and if structured correctly, this growth can be tax-free!

When it comes to growing your business, you need excellence in innovation, marketing, customer service, and other characteristics that drive progress. This requires cash flow, and funding your dream can be daunting—but it doesn’t have to be.

It’s our mission at Paradigm Life to educate you about the Infinite Wealth way of growing a business. We want to share a strategy with you called Infinite Banking. If you don’t already have a FREE account we are excited to invite you to take 2 minutes to sign up for our extensive eCourse called Infinite 101®. You’ll receive access to video tutorials, articles, and podcasts. It literally costs you nothing to become educated on this ideal financial strategy and start changing your wealth paradigm!

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